Blog Archives

Facebook Studio – Facebooks standalone website to view campaign examples

Facebook announced a new standalone website yesterday Facebook Studio for agencies and brands who are interested in seeing examples of creative & effective Facebook campaigns. The site contains over 100 examples of work submitted by agencies all over the world. Leading brands features

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Posted in Digital

Digital needs to grow up

In my last post, I discussed in length the 5 major challenges Digital Agencies face today as they try to grow their individual shares of the growing digital ad spend pie. Today I’ll offer a few suggestions towards this goal. To

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Posted in Digital, Opinion, Search Marketing / PPC

Digital Agencies – Looking Beyond Metrics & Media Forecasts

“Online to take over Print by 20XX” “Online grows X% YOY, traditional media growth slows down” These days not a week goes by that we don’t receive a new media forecast proclaiming the rise of online media. Only the growth percentages and years

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Posted in Digital, Opinion